Showing posts with label market. Show all posts
Showing posts with label market. Show all posts

Thursday, October 21, 2010

How to market your Salon Business Part 3

3. Converted into customers - this is where the magic happens and where it really starts to build a business.

You've already given them a series of sessions of quality, no matter what service was performed, and your things a little 'different, sending them a thank you card after each visit. Wow, what is all this? Well, it's a customer to build a loyal customer.

A relationship is what they are building their expectations with the simple actprovide good customer service and providing a number of other small but significant acts of kindness and care towards them.

Listening is a good starting point is to listen ... really listen to what your customer might have to say? Did you know that listening is a skill and, because most of us are taught rather than to speak and tell others what important things we have done, (which promotes our ego you know) some pointed questions and actually listen toreaction.

How are your phone skills? Do you know how to answer the phone and chat, which encourages customers to come? Heck, some of the barbers I've talked on the phone was so cold on the phone acted like they had to pay me when I arrived boy was exciting to talk to them, and I can (Yeah right!) I assure you that I am not a ' customer '.

You must bring your customer to client status if you want to work for themShow your honesty and integrity and respect them. This does not mean you have someone to belittle you or take advantage of you, heck some of the most liberating moments in business when the fire is not a customer in respect of you. It happens from time to time you turn too busy to plan.

However, building a loyal customer is by far the greatest thing you can do to strengthen your business will give you the opportunity to grow in size toyou are satisfied.

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